Ever wondered how to get your Social Media to be more effective?

This workshop will show you the blend between a human business and a social business, and put the 2 together to build true social media/business success.

Workshop Description

These days it's not just enough to have a presence on social media platforms. There is more to it than just sending out information on a regular basis. In this seminar we will cover the starting point of being a human business to social media strategy and planning, the 4 hashtags to grow your business, the Social Media Circle to generate content and follow the right people, the 5 ways to follow people on Twitter, how to increase the number of comments on your blog and much more. If you are on social media already but not seeing the results you expected, or just starting out, this will be the seminar for you!

"The biggest challenges for people considering Social Media for the first time as a part of their business strategy is to know where to start and which parts of the range of Social Media might work for them - Cemanthe puts all of the media into perfect context and has developed some easy to use tools for any business person to be able to develop their own strategy and to just get on with it - brilliant workshop!" Mark Sykes

Why You Can't Afford to Miss This Event:

- How traditional business is dying and how you can keep involved
- Why and How People Share content: create what people will want to pass on
- The Social Media Circle: the content/relationship tool you can't do without
- Trends that will affect your business that are not yet reported
- The 5 core attributes of a human business and why you need to know
- How people use the internet and why you dont get comments on your blog
- The 4 types of Hashtags: you need to know these to get more interaction
- The 5 ways to Follow: and be followed
- Increasing Engagement on your Facebook Page and why this is important

And much more!

Agenda

Introductions - who is in the room
The Human Business - John Sherry
The Social Media Landscape - how do people use social media
Best Practice - what to do and what not to do
Strategy and Planning - creating a strategy and time management
The Social Media Circle - creating content and building relationships
Sharing - how to get people to share your content
Management and Measurement - automation and measuring results
Social Media Practicalities and Principles
Creating the Community - Facebook
Creating the Buzz - Twitter
Building the Network - LinkedIn
Building Credibility - Blogging
Showcasing Services - Youtube

Workshop Part 1 - Guest Speaker John Sherry on Human Business

'Business has always been built upon one critical foundation. One that has become largely forgotten in the drive for profits, branding, and market share........People!!!

People create businesses
People create them to help other people
People love people and are drawn to those who clearly show this

Time then to be human and to humanise your enterprise.

In the first part of the workshop you will discover;

~~ What it is to be human in business
~~ The 5 core attributes a human business requires
~~ The humans that count if you want a successful business
~~ The key benefits of making people the heart of all you do'

Guest Speaker John Sherry is an ex-sports professional who is taking the principles he has followed in sports and his commercial activities to teach business in a totally new and startling way. He believes it's time to be more human in business as well as life. To do it for each other, for people, for a better world, not just for pure profit or success.'

"It's time to put the 'human' back in humanity and the 'us' in business."

Workshop Part 2 - Cemanthe on Social Business

Overview

Every so often you’ll hear from a business who tried to use social media for business, but eventually scaled it back or abandoned it altogether after they didn’t receive results expected. They switch their social media off, and see no difference made to their business. So is social media overhyped? Is it all just a waste of time?

Not at all. Their lack of success is often a result of a few common mistakes or not understanding how it all works together. With clear, reasonable goals, a focused plan, and careful measurement of your results, there’s little reason not to be social. It's not about focusing only on the technical side of social media, but about the positive aspects it can add to your business profile and reputation, as well as providing people with the human face to the business.

Setting up a Facebook page or Twitter account is relatively straight-forward, however, the real value of using social media for business can only be gained by blending technical use with the conceptual understanding.

Our training combines it all, from Strategy and Setup to Trends and Etiquette. You will also learn the basics like Measurement, Reputation Management, Strategy and Generating Content.

"I attended a day-long social media training organised by Cemanthe. I found it really useful - the amount of information she managed to convey in just one day is quite remarkable. The basics of social media explained, with lots of fun and inspirational examples, and links and tips to take home". Veronica Crespi

Cémanthe is the founder and owner of ‘Social Influence’ and sister company ‘New Media Angels’. These forward thinking business enterprises grew out of her previous successful business, and fill an important gap in the market – helping small to medium businesses with understanding social media, and planning for business development and growth. Her passion is Client Empowerment and the personal service she provides is grounded in her broad career background; which draws upon customer service in hospitality with The  Hilton Hotels Group, Operations management in training organisations and information research for the UK Government.

"Cemanthe’s seminar was not only enjoyable, but also extremely easy to follow and incredibly useful. She presented some excellent do able hands on techniques to utilise and was a very inspiring speaker. Thank you Cemanthe." Jane Michell

BONUSES for attending

- 2 of our 6 social media ebooks (you choose which 2)

- discount code for future seminars

- the Social Media Workbook (100 pages of content covering everything!) Replaced by a copy of the recording as our book needs to be updated.

"I found your workshop inspirational, informative, motivational, practical and very easy to understand and follow. I love your vision and ideas. It is obvious you have a passion for marketing, social media and business. Keep doing what you do - because you have reignited my creativity with this added dimension of new media. Several of the new contacts I met at your event, feel the same and can't wait to put your information into practice." Thea

please note: once a ticket is purchased it will not be refundable, however can be transferred to another date/course of the same value. New Media Angels reserves the right to cancel a course, though we make every effort to ensure this does not occur. In the event of a course being cancelled by New Media Angels, alternative dates will be proposed. New Media Angels shall be entitled to delay or cancel delivery or to reduce the amount delivered if it is prevented from, hindered in or delayed in the provision of services through any circumstances beyond its reasonable control including but not limited to strikes, lock outs, accidents, war, fire, acts of God, reduction in or unavailability of power, break down of plant or machinery or shortage or unavailability of raw materials from normal sources of supply.